What To Write A Book About?
27 Proven Million Dollars Book Topics
If you’re asking, “What should I write my book about?“, then you are in the right place.
As it turns out, most of the money that’s made in writing books is made within a few key “Mega-Niches.”
If you know WHAT these are, it can give you a huge head start over everyone else ‐ and get you far down the path of targeting your money‐making niche and book topic.
If you like to watch the video of this article “What Should I Write My Book About “27 Million Dollar Proven Book Topics“, you can click here or click the Play button right below:
Or if you like you can read a written version of it right below:
From my experience, and cold hard FACTS, the Mega‐Niches are:
1. Health & Fitness
2. Dating & Relationships
3. Business & Money
Now, if you look at all of the “big hits” in information products and books, probably 80%‐90% of them are within one of these categories.
What I’m trying to say here is that if you’re targeting a topic on what to write a book about…
And you’re looking for a big frustration or need you can fill with your product or service, then START HERE.
Now, as you can tell, these are very “wide niches” or topics for sure.
You don’t want to create a product called “Health & Fitness.”
But you DO want to start within the Mega‐Niche of “Health & Fitness”.
Yes, you narrow your niche by figuring out what a specific group of people who are interested in health and fitness are looking for, but can’t find.
So you want to NARROW your topic down.
Just like you’d choose a medicine specifically created to cure headaches and not just a bottle named “Medicine”. Similarly, a person who has a specific challenge or desire wants a book that was MADE to solve that challenge or need.
The basic idea here is to start with one of the Big 3 Mega‐Niches, then NARROW your niche within that Mega‐Niche by discovering a big need that isn’t being met well for a large group of people.
If you do this, you’ll increase your chances of success even more.
By using one of these Mega-Niches I’m about to show you, and specifically narrowing your focus to a distinct part of the niche, you increase your chances of success 10-fold.
Your Money-Making Book Topics “Cheat-Sheet”
I’d like to share with you what I consider to be the biggest “Gold Mine” opportunities inside the Big 3 Mega‐Niches.
I’ll share each of them with you, then explain why I think each is a good short-term and long‐term niche business opportunity ‐ and then how to find the “bulls‐eye” within the niche that YOU would like to work with.
This list has taken me a long time to compile and understand, and I hope you use what you will learn after you study it to profit with your Information Product business.
Let’s dive in:
1. Health & Fitness
1) Natural Weight Loss
Look, it’s useful to follow long‐term trends when choosing a niche. Both “Natural” and “Weight Loss” are long‐term trends,
and they’re “meeting up” now in the niche called “Natural Weight Loss.”
As a society, we’re becoming more and more concerned about chemicals, drugs, and other elements hurting us more than they’re helping.
Natural Weight Loss is growing fast and will continue to grow long into the future.
One of the penalties of living in a world that’s changing faster and faster is the average person’s inability to handle all of the changes. Relationships are changing, families are breaking down, job length is shortening, and debt is increasing.
It all leads to more STRESS.
And this is creating a huge opportunity to create products and services to lower it and make it go away.
3) Muscle Gain
On the other side of weight loss is muscle gain. The two are NOT the same.
In fact, someone who wants to lose weight may not want to gain any muscle. And someone who wants to gain muscle may want to actually GAIN weight (muscle weighs more than fat, after all). If you’ve been watching infomercials on TV over the past couple of decades, then you’ve seen the rise of the “Muscle Gain” niche. It’s a big winner and my bet is that it will continue to win long‐term.
4) Low-Impact Exercise
Now, the health benefits of exercise are continuing to be explored by scientists (and realized by individuals who integrate exercise) AND the health hazards of “hard core military exercise” are coming to light… people are looking for an alternative that will offer them the benefits of exercising without risks.
An entire industry is sprouting around the category of exercises that give you benefits but don’t hurt the body.
5) Fat Loss
We’re seeing an entire category of weight loss emerging right now. It’s the “Fat Loss” category.
So what’s the difference between weight loss and fat loss?
But research is showing that increased body fat (especially around the abdomen) increases risks for all kinds of nasty diseases, and something interesting is happening: fat is becoming “the enemy.” It’s literally being demonized. And this is leading to a new “niche within a niche” called Fat Loss. It’s a good one!
6) Organic Food
The fears of “genetically modified foods” along with dangerous pesticides and other chemicals are leading to a huge trend towards Organic Food.
And this is leading to interest in where to get organic food, how to prepare organic food, and the benefits of organic food. It’s a fast‐growing category of interest that promises to give us many successful Narrow Niches in the future.
7) Raw Food
Narrowing the categories of “natural food” and “organic food” is a relatively new, fast‐growing category called “Raw Food.”
Raw restaurants are popping up all over the world. Benefits of raw food ‐ from energy to beauty to health ‐ are being proclaimed … and everyone from celebrities to soccer moms are getting into it. Even weirdos like me eat a lot of raw foods!
I see this category growing long into the future. A great niche opportunity.
8 ) Natural Healing
Alternative health and healing isn’t exactly new anymore, but it’s picking up the momentum of a FREIGHT TRAIN. And it’s sub‐dividing into all kinds of interesting different niches – and creating huge opportunities for a lot of entrepreneurs. People are trusting Western Medicine less and less, and they’re turning to alternative natural methods more and more.
Now, I typically avoid “prevention” categories as most people aren’t SEARCHING for “prevention.” And those who are searching for it aren’t urgent about it, so it’s difficult to create a successful business here. But the “Wellness” category is just a little bit different. As the self‐help and personal development gurus are teaching us to get in touch with how we’re feeling in our bodies, many of us are realizing that we feel bad ‐ and that we’d like to feel good. In other words, we want to realize our full “Wellness Potential.” Increasing health, energy and vitality is becoming a big business, and you can do well in this category if you choose a MOTIVATED group of people to create solutions for.
10) Any Specific Health Problem
You see, it’s often illegal to sell or market specific “cures” to health problems (again, check with your attorney). But the fact is that when someone has a specific health challenge, they become VERY motivated to get an education about that particular topic.
And if you can create an Information Product that helps people solve a specific health problem quickly, you can become VERY successful, while at the same time creating a lot of value for people who are in pain.
Relationships & Dating (Including Parenting)
If you’ve seen any dating advice on the internet, then you know why I think THIS is a great category and niche. We come “pre‐wired” at birth to grow up and seek a mate, and the first step to getting a MATE is to get a DATE.
Men and women are both highly‐motivated to learn how to successfully date and to attract a partner ‐ and Dating is going to be a successful category for as long as humans are walking around on the planet.
If the dating goes well, then the real challenges begin. Successful relationships require communication skills, partnering skills, teamwork and a million other skills. Relationship advice will also be a successful Information Product category for the long‐term, and if you have an experience or expertise helping people have successful relationships, then this is a great way to “do well by doing good.”
The ultimate relationship is, of course, marriage. Marriage can be thought of as a category within the relationship category ‐ but marriage is special, in that it carries the implications of “lifetime commitment.” When people get married, they enter a new phase of their life and many things change. Finances become more complicated, responsibilities become more complicated, and stresses become more complicated.
As you probably know, marriages are failing at an alarming rate, and helping people have successful marriages is a great place to target your niche.
As you’ve possibly heard, every single one of us is here on this planet as
a result of… you guessed it… sex. I think that sex is at the root of more
negative emotions than almost anyone could guess. Fear, anxiety, guilt,
shame and jealousy… and many others… result from our personal and
cultural relationship to sex. If you can help people live more fulfilling sex
lives, you can do VERY well for yourself in Information Marketing.
The intersection of “Pain” and “Urgency” usually offers a great
opportunity to create Information Products that sell. And the general area
of conflict is an excellent place to start hunting for a niche that needs
your advice. Whether it’s relationship conflicts or family conflicts, these
are the areas where people get the feeling that they NEED HELP, often
because they intuitively know that if they experience too much conflict,
the relationship will END. If you can help people who are having family
and relationship conflicts to solve them, you have what it takes to build a
successful Information Business in this category.
Painfully, the ultimate relationship conflict is, of course, divorce.
It has its own section in some bookstores. An entire army of lawyers focuses
only on divorce law. Big money is at stake when divorce comes into the picture,
and if you can help people with this level of relationship conflict, then you
have a huge, natural built‐in set of customers for the long‐term.
7) Body Language
I listed body language here in the “Relationships & Dating” section,
but the truth is that it’s a topic that crosses over to all 3 Mega Niches. We
want to learn to read body language to flirt with and attract a mate. We
want to learn to read body language so we can persuade and sell better.
And we want to learn to read body language so we can change our own to
communicate confidence, health and success. In every case, it’s a category
that’s growing in interest and success right now.
I typically don’t advise that Information Marketers target niches that
have to do with prevention because as it’s much harder to market and sell
products that are “preventative.” But when it comes to kids, the game
changes. People will do anything for their kids. But most people don’t
know WHAT to do. Especially if they have a child that’s misbehaving… or
who has a learning disability… or who is socially awkward and self‐
conscious about it. Parents are spending more and more money on their
kids and on learning how to be good parents. It’s another niche that’s going
to be good for the long‐term… or at least as long as we continue having
This is really a sub‐category within parenting, in a way. Parents are
starting to think about how their 6‐year‐old is going to get into Harvard,
and they are starting “accelerated education” courses for their children at
younger and younger ages. From education games to education
videos ‐ and everything in between ‐ is becoming VERY big business. If you
know how to help parents educating their kids for long‐term success in
life, then find an unmet need in parents and create Information Products
Business & Money
1. Real Estate
Though real estate booms and busts, it tends to ALWAYS be a
good category for Information Products. In fact, it can often be even better
when the market is bad ‐ because when the market is good, people don’t
think they need help! Real estate investment is complex, multi ‐faceted,
and interesting. There are many, many niche opportunities within this
massive category ‐ and if you have experience making money or creating a
successful business in real estate, this can be a very profitable category to
2. Foreign Currency
The FOREX market (short for Foreign Exchange), in my opinion, has
become the new “day trading.” It’s a high‐risk, high‐energy game where big
money can be made or lost in seconds. That’s probably why so many
people are getting involved with it. It’s also something that basically
anyone can get involved with if they have access to some money and a
computer ‐ so its popularity is growing fast. If you have knowledge of how
to profit in this market, then you should consider teaching others what
you’ve learned in the form of Information Products.
In America, where I’m writing this report, we’re saving and investing
less and less of our money. But that’s all changing as the economy goes
through its ups and downs. Investing is a “counter‐intuitive” skill. Humans
like to spend what they get, and consume NOW. If you have investment
knowledge there are many, many niche possibilities for you to test and
explore with Information Products.
More and more people are realizing that old‐age is coming, and
retirement accounts don’t grow themselves. As I mentioned in the
investing section, we’ve been saving less and less, and the somber
realization that retirement requires MONEY is dawning across the land. If
you can teach people how to successfully retire (or how to deal with the
challenging aspects of retirement) you have a high probability of creating a
successful Information Business. Retirement is a long‐term opportunity, as
the entire population is only growing larger and getting older!
Already, you know that people are taking on more and more debt. And
the problems that come from having too much debt lead people to seek
solutions with great enthusiasm. I personally think that debt is one of the
largest challenges we must face as a society, and if you can help people get
out of debt and build healthy financial habits, then you owe it to yourself
to test this category with an Information Product.
6. Starting A Business
The internet is creating a massive wave of opportunity for literally
anyone to start a business from home. Millions of people are working part‐
time and full‐time from home running an eBay business ALONE. Whether it’s
an internet or a traditional business, people who are STARTING
their own business need help. Business has many twists and turns and
there’s not enough good “Starting A Business” advice in the world today.
There are so many niche opportunities within this category (and so many
more created every day with new inventions and technologies) that this
category will never run dry.
7. Making Money
Hesitation comes up to even MENTION this category, because so many of the
products sold in this niche are garbage ‐ or scams. But the fact is that if you
ask people what they need right now more than anything, a large
percentage of them will answer: “MONEY.” And it turns out that making
money is harder than it seems. If you can help people get started
making money (honestly, of course!) then you should test an Information
Product on the topic.
8. Marketing (Especially Online)
Within business, everyone is trying to get more customers. It’s the highest
priority of most businesses. If you ask 100 business owners who failed in
business and went bankrupt what the problem was, most of them will
answer “not enough customers” in one way or another. And what’s the best
way to get customers? MARKETING. Marketing is great, because it allows
you to let the marketing do the work for you. Advertisements run day
and night in magazines, on TV and online ‐ without a person there to do
the selling, etc. And I’ll tell you from experience, if you can teach people
how to market their businesses successfully, then you can create a big‐win
in the Information Product space. NOTE: Online marketing is one of the
biggest opportunities that will come along in our lifetimes, so if you can
learn it and teach it, you really have an opportunity to do well.
What’s the big enemy of business success in modern times? It’s
distraction and interruption. And as you may have heard me mention before, I’ve
discovered that Time Management is one of the biggest challenges that
business people and entrepreneurs face. I think that this is one of the
big “unseen opportunities” to create successful Information Products and
Coaching now and into the future.
10. Getting A Job
The latest estimates are that the average college graduate is going to
have something like a dozen different jobs, and several entire CAREER
changes before age 38. Think about that. And since most people will be
working for a business during this period of their lives, one of the key skills
to have is knowing how to get a job in the first place. If you know how to
write resumes, interview like a pro or network to get good job interviews…
then you should consider launching an Information Product in this
So There You Have It…
29 powerful proven Niche Market opportunities that sell tons of Information
Products and books right now, and that will work LONG into the future.
So what should you do now?
You might answer: “Pick one and create an Information Product or book.”
And if you did answer like that, I’d say:
If you’d like to pursue one of the 29 niches that I mentioned above, you
should identify the specific area where you’d like to sell Information
Products (or Advice or Coaching)… and then narrow that niche to find a
specific part of that niche where there are lots of people looking for a
solution, but where there are no Information Products.
For example, let’s say you decide that you want to teach
Marketing further. Let’s say that you’ve been learning and practicing your
Social Media Marketing online for yourself and a few friends or customers…
and you can see that there aren’t many good products that teach Social
What you’d want to do is start a discussion group inside of your
favorite Social Networking site, or just ask all of your friends/followers a
question such as:
“What’s the biggest challenge or frustration you’re having with Social
Media Marketing right now?”
Then start reading the answers!
You’ll start to see patterns, connecting the dots, and seeing
opportunities for niches that you hadn’t thought of before.
You might discover that the biggest frustration is turning followers into customers.
Or it might be getting followers or friends in the first place.
Or it might be getting people to link to your website.
What I’ve discovered is that when you ASK, you always get a surprise.
And this is where the opportunity is.
Because when you start with a niche that already makes money, then narrow that niche by finding an unmet
need within the niche, you discover an opportunity to take your own knowledge or expertise and create an Information Product that’s unique ‐ and valuable ‐ to many, many people.
If You’re Writing A Book Or Creating Any Type Of Information Product…
Then I recommend that you consider registering for my FREE book-writing video and blueprint course.
In this training program, I’ll walk you through a set of step‐by‐step Blueprints for writing and creating a profitable book.
From picking your unique topic… to naming your book… to outlining your book… and much, much more.
All you have to do is click the link right below, enter your name and email and you’ll get instant access to this free training:
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